Pop Japan

Japanese beauty and fashion has never been the same if not for Shiseido.

The Shiseido Company, Limited has been producing skin care and hair care products since 1872. Their line of products has also evolved into having a cosmetics and fragrance set. 

The brand name actually came from the Yi Jing, which was the Chinese Book of Changes. Thus the company's products are genuinely catalysts of change to whoever will use them. The company has also been using the camellia flower as its logo since 1915. The flower is believed to give luck, according to Chinese beliefs. The logo has since been associated to the company.

Tags: japan, fashion, beauty, shiseido, skin care, hair care, cosmetics, fragrance, yi jing, chinese book of changes