Pop Japan

EATME is a brand established in the year 2014 by the famous model Tsubasa Masuwaka. Tsubaka is known as a model for Popteen. as well as the endorser for Candy Doll and Dolly Wink cosmetics.

EATME is originally a book released by Tsubasa in October 2013 entitled, "EAT ME!" A year later, in October 2014, EATME launched their first store and had its grand opening in Harajuku. According to Tsubasa, her inspiration with the clothing style is from Alice in Wonderland, sexy and innocent at the same time. The clothing pieces are sultry which is then toned down by the conservative British touch in the design.

Tags: fashion, EATME, Tsubasa Masuwaka, Alice in Wonderland, sultry, conservative, British, Harajuku, Candy Doll, Popteen, Dolly Wink